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Andreia Dionisio

Andreia Dionisio

Sales & Marketing Specialist

Commercial awareness
Planning & Strategy
35 years old
Driving License
Leicester United Kingdom
Available soon Open to opportunities
Highly passionate about relationship building, I believe success in the marketing world requires determination, strategic focus, and honed interpersonal skills.

With a firm understanding of all aspects of product life and a strong desire to succeed in any set challenge, I am comfortable operating from the board level down with a customer-sensitive, profit-driven approach.

My expertise:
Conceptualizing, Developing, and Implementing innovative proposals and projects to drive market impact and expansion for various industries.
  • Key figures:
    • FY2021 achieved 112% performance on a $1.24M target
    • Q1FY2020 achieved 125% performance on a $250K target
    • FY2019 achieved 113% performance on a $1.60M target
    • ACS : $4,894
  • Sourcing new sales opportunities via inbound leads, outbound emails and social media
  • Performing online demos to direct and indirect customers
  • Partnering with other channels to build a pipeline and close deals
  • Meet and liaise with clients to discuss and identify their training requirements
  • Keeping in contact with the partners to maintain compliance
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  • Improve metrics and reduced churn by increasing retention.
  • Work with the marketing team to generate new leads
  • Put in place new promotion sales campaigns
  • Provide feedback on Client needs
  • Researching accounts to identify key players and generate interest
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  • Oversee a portfolio of 70 engage clients and more than 1,000 accounts
  • Act as the primary liaison between the consumer and the corporation.
  • Actively pursue new business through cold calling, researching leads, and visiting trade shows.
  • Strengthen and maintain current business through constant communication, dependable product delivery, and trustworthy relations.
  • Contribute ideas for marketing and advertisement of new products and assist in the development of engaging sales pitches.
  • Key figures:
    -FY2018 achieved 100% performance on a 240K target
    -FY2017 achieved 115% performance on a 190K target
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  • Driving brand awareness, engagement and traffic for:
  • Creating and implementing successful digital marketing campaigns and online content.
  • Delivered social media and website monitoring and effectiveness reports for senior management.
  • Developed and edited creative briefs and business cases, editorials, e-mail marketing, blogging, postings, industry white papers, and corporate line card
  • Plan, organise and deliver high-quality Events from Weddings to conferences.
  • Prepare and present plans to oversee the administrative processes associated with the pre-event and post-event phases of the occasion.
  • Synchronised all necessary suppliers to ensure all facilities and activities are executed on time.
  • Processed and analysed post-event summaries, invoices, and critiqued the execution of event for general client service satisfaction.
  • Key Figures:- Manage events between 50-350 guests- Increase website visit by 20% in 3 months- Double followers in social media (Facebook & Instagram mainly)- Increase by 30% engagement posts.
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  • Responsible for driving and maintaining top-line sales of £2.1M store FY2016 and £13M store FY2015.
  • Drove highest KPI's within maintaining top talent. (Conv. 9.6%, ROV +10.2% YTD).
  • Delivered WOW effective for seasonal display aisle rotations.
  • Ensured compliance with health and safety legislation to maintain overall shrinkage levels
    to less than 0.20% for six months.
  • Store Operational Requirements.
  • Executed communication from the Regional, District and Store Director Manager.
  • Trained, developed and coached associates to improve performance in customer service, communication, and company policy.
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Event Coordinator

November 2008 to March 2015
  • Met with potential clients to provide information on services available for Stade de France arena, the Zenith Hall and Printemps de Bourges festival obtaining their business, ranging size from 2,000-200,000 visitors.
  • Managed events from 2,000 guests and ensured the execution of services including but not limited to public/guest safety, cleanliness of the facility, room set-up, power distribution, lighting, and air temperature.
  • Planned and coordinated the merchandising, set up details, rentals, and desired specialty items with client and club staff members
  • Assisted customers in High pression and volume at peak time: up to 100 customers within 30 minutes.
  • Managed and operations and merchandising: The design of the display.
  • Coordinated all logistical aspects: inventory, restocking, crisis management.

Event & Social Media Manager

June 2012 to May 2013
  • Exceeded expectations by delivering corporate, social and private events (meetings, holiday events, birthday parties, exposition) at or under budget and meeting rigorous timelines
  • Worked with Clients to guide them through the event details and served as their personal
  • Provided creative design, style and themes for each event.
  • Planned and executed Social Media Campaign and Social Media Achievements
  • Analysed and evaluated the marketing programs and provided input and recommendations.
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  • A professionals union "Carré Bastille" needed to organise a cultural festival, the goal was to highlight their professional independence and the particularity of everyone in the heart of the town. My role was to coordinate and manage from planning at the start to running the event for three days.
  • Orchestrated production of “Bastille Quartier Libre”, managed event up to 50,000 guests and ensured the execution of services including but not limited to public/guest safety, cleanliness of facility, room set-up, power distribution and lighting within five months' time of preparation.
  • Led site visits and pre-event meetings with clients to discuss the flow and overview of the event and identify any areas of concern.
  • Created new marketing strategies and Coordinate content to social medias.
  • Coordinated and supervised the agend’as creation and maintained necessary level of communication between the client and the participants
  • Successfully recruited and trained volunteers as needed.
  • Created audience on all social media platforms
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Event Manager Consultant

September 2011 to March 2012
  • Worked with Clients to guide them through the event details and served as their personal.
  • Provided creative design, style and themes for each event.
  • Planned and executed Social Media Campaign and Social Media Achievements.
  • Provide customer support to fans on all social media platforms.
  • Analyzed and evaluated the marketing programs and provided input and recommendations.
  • Seamlessly planned, designed & directed the execution of the festival
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  • Coordinate media content for The Foire de Paris, the largest general fair in Europe. This retail event had been 670,000 visitors whom 80% had made purchases, spending on average €740 in 2008.
  • Developed and evaluated comprehensive communication reports based the marketing strategies Liaised with customers to promote the the largest general fair in Europe: “La Foire de Paris”.
  • Developed summaries, press releases and media reports to develop the traffic.
  • Evaluated information and determined who was needed to handle crisis.
  • Organized PR events to help promote “Foire de Paris”.
  • Displayed ability to multi-task during the event.
  • Analyzed and obtained data of the retail event to improve the spending average.
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  • Coordinated with Project Manager(s) on various aspects of multiphase Search Engine Optimization & Reputation Management projects, including task assignments, deadline management, billing, and project movement.
  • Coordinated various and multiple projects at same time from start to completion
  • Maintained accurate job records, updated schedules and expense reports.
  • Prepared project performance reports, weekly project progression updates, and analysed ranking reports.
  • Developed project plan and schedules using MS Project setting milestones and timelines with the expected deliverables
  • Produced project information with MS Visio presentations for effective and proper communication to clients/customers and other team members
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Hootsuite Academy / Google Digital Garage / Oplex Careers

January 2017 to March 2021
  • Social Marketing Certification | 2021 - Hootsuite
  • Hootsuite Platform Certification | 2021 - Hootsuite
  • Fundamentals of Digital Marketing | 2018 - Google
  • CPD Level 3 Social Media | 2018 - OPLEX
  • IOLEN Level 3 Digital Marketing | 2017 - OPLEX
    Higher Distinction
  • CPD Level 3 Events Planning & Management | 2017 - OPLEX
  • IOLEN Level 3 Wedding Planner - Higher
    Distinction|2017 - OPLEX

MBA Marketing/Marketing Management

IEMI-CMH Academy

Marketing and communication formation. The courses provide International Marketing & Consulting, International Project Management, Corporate Finance, International Economics, International Business Law, Strategic Human Resources Management, CSR Corporate Social Responsibility.

I learned to make a communication strategy. I acquired knowledge about communication and business plan, use different communication tools and the faculties to adapt to a different situation.

BS Business, Management, Marketing, and Related Support Services

IEMI-CMH Academy

November 2011 to September 2012
Specialised in high-end Hospitality, Tourism, and Luxury Brands.

The areas covered were: Revenue Management Expertise, Corporate & Real Estate Finance, Managerial Economics, Strategic Human Resources Management, Business Development, Reputation Management and Hotel investment strategies.

Professional Master Touristic Project Management

University Paris-Sorbonne

October 2008 to June 2009
Specialised in Tourism management and touristic territory planning, this training aims to train managers in a double dimension of tourism & cultural projects and engineering policy strategy related to the territories' development.

Thus, I learn how to manage large projects, engineering policy strategy, Developing & analysed the study, guidelines, design, implementation choices of a project and its economic impact, including research and funding.

Professional Licence Touristic Coordination

University PARIS X

September 2007 to June 2008
With a specialization in Urban Planning and Touristic act, the objective is to implement tourist actions that enable the development and potentisation of a territory.

I developed capabilities to identify and analyse customer expectations' needs, behaviours, and motivations, looks and local resources.

DUT Urban planning

IUT de Bobigny

September 2005 to June 2007
Specialised in Urban Planning, this training has enabled me to develop skills in the implementation of projects related to the management of the living environment and territorial development, with specific skills in the areas of local or international solidarity.


  • CRM
  • Email Marketing
  • Social Media Marketing
  • Communication Skills
  • Content Management
  • Online marketing
  • Marketing Strategy
  • Social Media Ads

Business Analysis

  • Target oriented
  • Cold calling Experience
  • Sales Management
  • Business Development
  • Analytics
  • Sales Operations
  • Negotiation

People Management

  • Problem Solving
  • Multi-Task
  • People Development
  • Team Leadership
  • Decision-making skills
  • Teamwork
  • Flexbility
  • Talent Management

Event Production

  • Resourcefulness
  • Budget Awareness
  • Negotiation Skils
  • Pressure & Stress Management
  • Project Management
  • Time Management
  • Organisation Skills
  • Operations Management & Optimisation
  • Event Planning & Execution


  • Hootsuite
  • Trello
  • MailChimp
  • WordPress
  • HubSpot
  • Google Analytics
  • Google Tag Manager
  • Ms Office
  • Photoshop
  • Google Webmaster Tools
  • Google optimize
  • Salesforce
  • Sparks & Ulysses


  • French
  • Portuguese
  • Spanish
  • English

Volunteer Investment

  • ATD Quart Monde
  • The French against Cancer
  • Local sportive & cultural association: LE LAC
  • Well Child


  • Action
  • Classic
  • Comedy
  • Fantastic
  • Thriller


  • Belgium
  • Holand
  • Ireland
  • Italy
  • Mexico
  • Portugal
  • Spain
  • Senegal
  • Jamaica
  • Switzerland
  • USA
  • Canada


  • Thriller
  • Fantastic
  • Historic


  • People action
  • Urban


  • Dance
  • Football
  • Rugby